Censors Say Flavored Condom Ads In Bad Taste

Indian authorities are trying to stop the daytime airing of a television ad promoting flavoured condoms saying it is obscene and in bad taste.

The ad promotes a local manufacturer's new strawberry, chocolate and banana flavoured condoms with the tagline "What is your flavor of the night?".

But the Advertising Standards Council of India and the Censor Board have asked the government to ban the ad from being broadcast during the day, especially during the popular Champions Trophy cricket tournament, which is watched by people of all ages.

"This campaign is obscene", Sharmila Tagore, chairwoman of the Censor Board says. "Maybe they are targeting raunchy teenagers. But the ads are definitely not meant for children".

Tagore says she does not want to ban it outright, but has recommended it be aired after 11 p.m. instead of during the day when children were watching.

She said that ad has now been given an 'A' certification, which means it is meant for adult viewing only.

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